WORK
Westberg White Architecture
Work
Despite its thirty years in practice, Westberg White Architecture needed to redefine its position and take command of its strengths with long-standing clients and industry partners. Through interviews with leadership, key stakeholders and clients, our positioning strategy emphasized the firm’s years of success in programming and design for educational institutions.
Despite its thirty years in practice, Westberg White Architecture needed to redefine its position and take command of its strengths with long-standing clients and industry partners. Through interviews with leadership, key stakeholders and clients, our positioning strategy emphasized the firm’s years of success in programming and design for educational institutions.
Despite its thirty years in practice, Westberg White Architecture needed to redefine its position and take command of its strengths with long-standing clients and industry partners. Through interviews with leadership, key stakeholders and clients, our positioning strategy emphasized the firm’s years of success in programming and design for educational institutions.
Project Outcome | Results
Invigorated company trust and morale; secured new business along with renewed contracts; aligned leadership on business strategy; hired influential leader in education sector; 53% increase in site traffic.
Reinvigorate the firm by focusing on its core strengths and values—human centered design, their collaborative culture and reputation for “smart” architectural solutions.
Our years of experience working with architects gave us the knowledge of what clients want when hiring for an architecture firm.
Style boards and style tiles solidify the WWA visual
brand story. Applying the messaging, typography, images, colors and icons, these visual elements move the project forward in the right direction.
People hire people—showing the day-to-day activity
at WWA gives clients a clear vision of the firm’s creative
environment and enhances employee culture.
