WORK

Hope-Amundson
Structural Engineers

Work

Hope-Amundsen is a structural engineering firm with a history dating back seventy-five years. It was time for the company to formally recognize the two partners and their vision for expanded growth.

With extensive experience, collaborative spirit and solid values, KNA delivers exceptional structural engineering design solutions while honoring tight budgets and aggressive deadlines. This prominent company in the A/E/C sector needed a refreshed brand expression to convey the depth of their expertise and to differentiate the firm from its competitors. 

With extensive experience, collaborative spirit and solid values, KNA delivers exceptional structural engineering design solutions while honoring tight budgets and aggressive deadlines. This prominent company in the A/E/C sector needed a refreshed brand expression to convey the depth of their expertise and to differentiate the firm from its competitors. 

Hope-Amundsen is a structural engineering firm with a history dating back seventy-five years. It was time for the company to formally recognize the two partners and their vision for expanded growth.

Objective

New website with best practices; branding and marketing initiatives positioned company to be acquired by Coffman Engineers fulfilling their strategic acquisition planning.

Hope-Amundson Structural Engineers, Engineering Legacy Evolves with Dynamic
Rebranding

To support the name change, we translated the brand across all print and digital marketing and designed a distinct identity to set them apart.

The team credits its collaborative approach to working with architects, contractors and owners as the key to its reputation.

They wanted a dynamic, representative new brand image that appeals to their industry. Elitestart, strategic and digital talent what they needed.

“Elitestart worked with us throughout the design process and implementation. We’re pleased with the results: increased awareness and website activity.”
Jim Amundson
Principal, Hope-Amundson