![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/banner_Qrons.png?time=1722060673)
Work
Qrons, a preclinical biotech company is engaged in research to find treatment to combat neurological injuries. Already publicly traded, the start-up came to EliteStart to develop the brand’s story: to take the founder’s passion, intelligence and unique business perspective to attract investors and research partners.
Qrons, a preclinical biotech company is engaged in research to find treatment to combat neurological injuries. Already publicly traded, the start-up came to EliteStart to develop the brand’s story: to take the founder’s passion, intelligence and unique business perspective to attract investors and research partners.
Qrons, a preclinical biotech company is engaged in research to find treatment to combat neurological injuries. Already publicly traded, the start-up came to EliteStart to develop the brand’s story: to take the founder’s passion, intelligence and unique business perspective to attract investors and research partners.
Project Highlight
Strengthened appeal of company’s vision to investors and research partners; secured research support of Dartmouth College; successfully raised investor engagement and site traffic retention.
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/qrons_logo.jpg?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/qrons.jpg?time=1722060673)
Depicting Qrons’ mark graphically strengthens the brand’s visual style—uncomplicated and effective.
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/qrons3d.jpg?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/qrons_vision.jpg?time=1722060673)
The strategy was to pair concise messaging with a clean design to direct users to the areas most relevant to their interests.
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/conputer.png?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/qrons12.jpg?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-45.jpg?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-46.jpg?time=1722060673)
Designed for mobile-first users, the clean design along with concise messaging, the site directs users quickly to content most relevant to their interests.
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-67.png?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-68.png?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-69.png?time=1722060673)
We designed an elegant mark to represent the company’s research focus of traumatic brain injury. Emphasizing the “Q” with a controlled typography pulls the logo together.
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-70.png?time=1722060673)
![](https://35j23c.p3cdn1.secureserver.net/wp-content/uploads/2021/03/New-Project-71.png?time=1722060673)
New Scientific Tools to Treat
Neuronal Injuries